environment variable with multiple -'s

how do you pass an environent variable that contains multiple -

here is an example

1 variable needs to contain all of the below

but keeps getting split into myultiple variables

-e SpecialEXTRAPARAM='-u [email protected] -p password 123 -d 14 -N 14 -n 14 -j -M -T -c ./cache/ZAPD -o tvguidez.xml -A "new live" -U -T -9'

all of this is one line

i need to pass'-u [email protected] -p password 123 -d 14 -N 14 -n 14 -j -M -T -c ./cache/ZAPD -o tvguidez.xml -A "new live" -U -T -9'

to the environment variable SpecialEXTRAPARAM

but it keeps splitting at all the - "dashes" and creating additional parameters

is there some sort of escape character i need to use

comming from another system, all docker ever needed was

-e SpecialEXTRAPARAM='-u [email protected] -p password 123 -d 14 -N 14 -n 14 -j -M -T -c ./cache/ZAPD -o tvguidez.xml -A "new live" -U -T -9'

how do i make the whole line pass as one parameter value